Revenue Clarity for Growing
FMCG Brands
Do you have clarity as you scale?
At a certain point in a company’s growth, gut feeling and simple spreadsheets are no longer enough to continue growing. As independent FMCG brands scale, complexity increases — more products, more customers, more deals, more decisions. That’s usually the moment when it becomes valuable to put clear reporting, structure and commercial processes in place. This is invaluable when wanting to scale efficiently.
Clarity on your revenue & margins
Margin Review helps independent FMCG (fast-moving consumer goods) brands build that next level of commercial control. I work hands-on with you to set up clear reporting, practical tools and simple processes so you always understand what’s driving your revenue and margins — and where the biggest opportunities are. Together we formulate the right plan for you, to focus on three simple building blocks: analysis, potential and strategy.
Analysis, Potential, Strategy
Using your data and market data, I look at your performance across products, customers and channels, and I combine this with competitor and market analysis to help you sharpen your positioning, pricing and portfolio in line with revenue growth management principles.
Curious to know more?
Hit the button below to have an exploratory chat! Want to see examples of our services? Jump to our Services section.
No Jargon, Clear and Simple Support
How I Work With You:
I have over 15 years of international fast-moving consumer goods (FMCG) experience working with brands such as Jack Link’s, BiFi, Peperami, Optimel, Chocomel, Yazoo and private label. Drawing on this experience, but also keeping up to date with market trends, I will support you with:
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Set up simple workflows that power your data, so you can scale and spot opportunities faster
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Clear revenue and margin reporting structures
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Forecast, budget and year-to-go analysis
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Product portfolio and revenue growth management
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Trade terms and customer agreement strategy
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Competitor and market analysis to improve positioning and pricing
No jargon, no overcomplicated time consuming processes
Just clear reports, clear insights, clear actions and regular strategic check-ins, a practical revenue optimisation blueprint that’s tailored to your business and that you can keep using.
I offer flexible consulting and advisory arrangements, including full-time or part-time project-based contracts focusing on market research and analysis. My goal is to empower small and medium sized businesses with data-driven insights that pave the way for sustainable growth.
If there’s a commercial question or challenge on your mind, let’s talk. I help you understand, optimise and grow your revenue and margins, with data driven insights.
Lets see how we can work together, no sales pitch, just a practical honest conversation
The person behind the data...
Hi I'm Gabrielle,
I’ve always been drawn to food; cooking, baking, exploring local markets, and travelling to experience new cultures through what they eat.
Over time, that passion naturally connected with my work in FMCG, where I’ve spent the past 15+ years working internationally across Europe and America.
I’m someone who enjoys making sense of things—spotting patterns, simplifying complexity, and turning it into something clear and useful.
For me, it’s about combining curiosity with clarity, and bringing a grounded, practical perspective to everything I do.
Services
Below is a selection of the types of services that I can customise for you.
Click on the link below each for more detailed information and the impact they make.
